In a recent interview with GameSpot, one of the lead developers of the game, Samuel Bass, stated 'As a nice side effect, since C&C4 requires players to be online all the time in order to prevent cheating, we'll be shipping without any form of DRM.' It's easy to take that completely out of context and laugh at the doublethink of the statement, RS Gold but EA are actually doing something somewhat clever with this.With C&C4, they'll be introducing a persistent ranking system that unlocks units and other goodies that will allow you to play the game with ever widening strategies and tactics. Essentially, the game has to be online all the time so that it can give you new stuff to play with. It's essentially turning C&C4 into a sort of pseudo-MMO that allows it to sneak under the radar of all those Angry Internet Men who get so worked up about DRM. It's not like you'd complain that World of Warcraft requires a constant internet connection, is it?What I'm trying to get at is that this is a carrot/stick scenario. Ubisoft is whacking us with a pretty huge stick, while offering us no carrot to munch on to forget about the pain. Cloud saving is not even close to approaching a reward for the punishment of being constantly online. It's a cheap trick to try and make us accept that we have to be connected at all time. Sure, there might be the very, very occasional time when you want to play your game on another PC, or perhaps your hard drive is wiped and your saves are rescued by the ever-vigilant DRM, but people aren't going to care. All they'll know is that the game they paid money for is stopping them from enjoying themselves because someone's using the microwave again. Or maybe your cat got frisky with your network cable. To compete with the pirates, publishers Runescape Gold need to embrace the customers rather than punishing them. The main problem that they face at the moment is that the service offered by the pirates supersedes the service they themselves provide. When the pirates can provide a game completely DRM free near instantaneously, the developers and publishers need to make it so that the customer gets a better service because of that.